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Home » Four Fascinating Ways Custom Display Environments Foster Brand Recognition

Four Fascinating Ways Custom Display Environments Foster Brand Recognition

Feb 22, 2023 | Articles

When brand building and reinforcement are the order of the day, look no further than custom display environments.

These striking visual settings have the power to enhance any brand identity with mesmerizing, professional flair. Whether it’s a traveling exhibit or a corporate lobby, display settings should draw people in, boosting enthusiasm about your message and driving support for your brand.

Please read on to learn more about custom display environments and why they should be an indispensable part of every organization’s branding efforts.

To be their most successful, branded experiences rely on three key outcomes:

  1. Inform: Educate visitors on the value of the brand and help them get where they need to go. This typically requires clear signage with proper illumination and often necessitates detailed, strategically placed wayfinding elements.
  2. Engage: Build emotional affinity for the brand through compelling messaging, interesting digital experiences, and design that aligns with the brand’s essence.
  3. Inspire: Encourage people to take action, whether interacting with a digital kiosk, taking literature, or sharing their experience with others.

Locations like these can offer the perfect backdrop for custom display environments that support brand identity and encourage exploration:

  1. Corporate lobbies: The first impression you make on new clients, vendors, and employees needs to be exceptional. As the place where everyone is introduced to your organization, the lobby deserves extra attention. Here, your brand should come to life to reflect your business focus, expertise, and culture. Adler Display has decades of experience in the planning, design, construction, and installation of amazing lobby experiences that captivate everyone who enters.
  2. Experience Centers: Educating clients and prospects is crucial to most business entities. One of the best ways to showcase your offerings is with a state-of-the-art customer experience center that allows current and prospective clients to explore your offerings with a hands-on learning experience. Think about how you can utilize your organization’s innovative solutions and/or revolutionary technology to create a one-of-a-kind learning experience that engages your audience.
  3. Museums: Whether it’s a permanent exhibition, traveling display, or temporary showcase, museum exhibits require specialized treatment. The materials and construction methods must protect delicate artifacts while withstanding the rigors of public traffic. In addition to the physical structures to support custom display environments for museums, Adler provides ancillary signage and display elements, such as all graphics, identification plaques, and wayfinding tools.
  4. Showrooms: These unique branded areas allow companies to display complete or partial product offerings on their premises. They should be inviting, attractive, and well-planned to facilitate client education with a variety of hands-on product experiences. Adler Display can help your company share its compelling brand story. Put our experience to work to educate and create value for your customers through an engaging showroom space.

With more than 80 years of experience in the design and fabrication of captivating exhibits of all types and sizes, Adler produces unique custom display environments that convey your key message and support your brand. Rely on our seasoned team to work closely with you to understand your objectives and create a visual story that engages, informs, and delights your audience.

A custom display environment can be crafted in many ways and can serve many purposes. Adler’s custom solutions incorporate innovative design, quality craftsmanship, and superior graphics for the most informative and engaging experiences. To learn more, please contact our helpful team today.


About Adler Display: For over 85 years, Adler Display has been one of the best-kept secrets behind so many businesses looking their best. Designing and producing a wide variety of high-quality recognition displays, trade show displays, signage and exhibits, lobby and corporate interiors, and historical timelines, Adler’s expert team includes consultants, designers, project managers, and fabricators. Working from a 17,000-square-foot facility in Baltimore that includes a precision woodworking shop, Adler Display handles all printing, construction, and finishing on site. Learn how to achieve your imaging goals and make your business look amazing at: www.AdlerDisplay.com.