Marketing agency Rooftop Communications and new client Amerigroup, approached Adler Display to help build a traveling exhibit.
Amerigroup, a Medicaid provider that improves healthcare access in Maryland, was looking for a display to use at fairs to help the company promote health awareness. Adler created and presented three design concepts before Amerigroup selected an “Our Town” theme.
The exhibit structure creates a controlled environment, measuring 30 by 30 feet. It was fabricated using weather-resistant materials, including aluminum and cintra panels, so it can be used both indoors and outdoors. The display’s graphics include a library, pharmacy, doctor office, firehouse, kitchen setting, and more. Graphic panels can be easily interchanged to change the theme. The exhibit recently debuted at Patterson Park in downtown Baltimore. Rooftop Communications and Amerigroup expressed excitement over the new display!