This year, Adler Display helped the National Committee for Quality Assurance (NCQA) elevate its presence at the annual Health Innovation Summit hosted at the Gaylord Palms Resort & Convention Center in Orlando, FL.
With over 70 exhibitors, the summit is a cornerstone event for leaders in the healthcare industry, and NCQA shone brightly as a center spotlight.
Investing in Impact
Unlike the previous year in Washington, D.C., where NCQA rented its exhibit, the 2023 summit marked a turning point, with NCQA investing significantly in its display. This strategic decision underscores their commitment to long-term engagement in the Summit and the healthcare community.
Adler Display’s Custom Solution
We designed a 20×40 tradeshow exhibit that became the talk of the Summit. The booth was not just a static structure but a versatile space, ingeniously designed to reconfigure to fit into a 20×30 or a more intimate 10×20 area, adapting to various events and audiences.
Engaging Features
We integrated several captivating features into NCQA’s booth:
- Backlit Hanging Sign: Hovering above, this illuminated sign served as a beacon, drawing attendees to NCQA’s innovative space.
- 12ft Backlit Wall with Dual Functionality: This striking feature offered visual appeal while cleverly serving as a storage closet, keeping the booth clutter-free.
- Faux Wood Flooring: Providing a touch of elegance and warmth, the flooring enhanced the welcoming ambiance of the booth.
- Custom Branded Café Tables: Featuring the NCQA logo, these tables were functional and reinforced brand presence.