When it comes to getting important messages across, signage in the healthcare environment is mission-critical.
In any business, signs are essential. They support communication efforts, enhance branding, and can even deliver a leg up on the competition. In the medical landscape, however, signage is particularly vital to sharing accurate information and improving the patient and staff experience.Â
Read on to discover five signage solutions that help create a positive environment for everyone who enters your healthcare facility.
1. Safety begins on the outside.
The best signage solutions start long before people enter your building. Clearly marked crosswalks, disabled parking spaces, traffic signs, and directional signage are a must in any parking garage or lot. Not only will signage protect patients and staff, but it can also help reduce anxiety for new visitors who are unsure of where to park and how to process payment. Legible exit signs, directional arrows, and digital displays can help your visitors and staff navigate parking with ease and get to their appointments on time.
2. Show them the way.
No matter the size of your medical facility, properly implemented wayfinding signage can reduce patient anxiety and uncertainty. From digital signage to fixed signs to encased kiosks and directories, these communications can all help support the comfort of your visitors. Clearly marked exits and entrances provide useful orientation clues. Wayfinding signage and interactive kiosks help your visitors feel safer as they navigate your building, campus, or venue. Our experienced design consultants can help you determine the best wayfinding solutions for your specific healthcare environment.
3. Save time and ease anxiety.
Already anxious patients may become more frustrated if they don’t know where to go or what to do when they arrive. Signage near the entrance, elevators, stairways, and front desk give visitors the information they need. Good signage will guide people to the correct office, as well as where to sign in and what information will be required, such as ID cards, insurance information, and co-pays. Well-placed placards or interactive digital kiosks can also aid staff by freeing up their time so they focus on patient care. Clearly-marked bathrooms, examination rooms, and exits will also help to improve the patient experience and enhance safety.
4. Reinforce rules and regulations.
Improve the safety of your facility with clear markers for areas that are hazardous and off-limits. Signage that reminds staff of rules regarding handwashing and hygiene protocols not only meets requirements but provide patients with a sense of security. Signage can also serve to remind your staff of how to handle biohazard material and where to dispense of it, as well as to warn others from interfering with these potentially unsafe materials. Note where it is vital for staff and visitors to use caution or keep an appropriate distance from specified areas.
5. Educate patients while they wait.
Waiting times can vary based on a doctor’s specialty, the number of appointments scheduled that day, and a number of other factors. Why not use signage and digital displays to entertain and educate visitors during this time? Include vibrant signage to tell the story of your medical facility’s mission and how the practice was founded. Use digital signage to introduce patients to new practitioners and staff or to educate them about health tips or vaccines that are available on-site. The time will pass more quickly and they’ll learn something, too.
Signage in the healthcare environment is a vital part of a positive patient experience. If you are seeking to improve the safety of your patients and staff, Adler’s wide array of signage solutions can help. Our knowledgeable team will help you select the best products for your needs and budget. Contact us today to get started.
About Adler Display: For over 85 years, Adler Display has been one of the best-kept secrets behind so many businesses looking their best. Designing and producing a wide variety of high-quality recognition displays, trade show displays, signage and exhibits, lobby and corporate interiors, and historical timelines, Adler’s expert team includes consultants, designers, project managers, and fabricators. Working from a 17,000-square-foot facility in Baltimore that includes a precision woodworking shop, Adler Display handles all printing, construction, and finishing on site. Learn how to achieve your imaging goals and make your business look amazing at: www.AdlerDisplay.com.