Enticing, well-designed visitor center displays steep travelers in local ambience and encourage them to discover more about the area.
Whether you want to share a slice of your town, state, or attraction, visitor center displays get the job done in a captivating way. They have the power to encourage exploration and they can ignite the desire to come back time and time again. Rather than giving visitors a dull brochure, give them a heightened fascination about your locale and an exciting plan to discover it.
Read on for five clever ways you can generate interest and boost engagement with a creatively-designed visitor center exhibit.
1. Offer convenience with comprehensive tourism services.
Create a turnkey experience at your visitor center so guests’ needs can be easily fulfilled in one place. For example, you might provide opportunities to buy tickets, make reservations, and view videos about various area attractions. Be sure to include information about local museums, state and national parks, amusement parks, touring companies, and other must-see places of interest.
2. Create personalized experiences that respond to a variety of preferences.
Allowing customers to connect in the manner they prefer is essential to the success of any visitor-based organization. You might incorporate kiosks so guests can readily access available tickets and pertinent videos to increase their engagement. Tech-savvy folks may want to use their phones so offer ways to share, save, and access special offers that are just for visitors. Don’t forget to include traditional models that allow your staff to engage with visitors on the floor or from behind the counter.
3. Encourage engagement, not just a bathroom break.
People can easily walk by key points of visitor information if they are focused only on finding the restroom. Here are a few ways to get them to stop and explore what you have to offer:
- Provide key information, such as weather, directions, special events, and offers: Utilizing strategically placed digital signage with local content, events, and information will grab the attention of any visitor.
- Provide a connection point: Incorporate interactive touch into your displays, such as “The Top Five Things to Do” at your destination.
- Boost efficiency: You might have more than one reception desk or area where people can get the information they need. Or, find ways to help visitors take things on the go. By allowing your staff to engage visitors anywhere on the floor, you’ll get rid of long waiting lines and help them quickly move on with their travel plans.
4. Deliver comfort as well as information.
Without relaxing furnishings and engaging graphics, a visitor center is just another ho-hum building. Encourage weary travelers to take a break while they discover all of the exciting attractions to be had. Create imaginative designs with colors and finishes that complement your theme, décor, or local landscape. When newcomers turn off the highway to check out your visitor center, make sure you leave them well-rested and well-informed so they can take advantage of all that your local area has to offer.
5. Bring the outside in.
A nature exhibit can be many things. It can be a call to conservation, an experiential education, or an invitation to explore the hidden wonders of the great outdoors. Hand-painted murals, fabricated plants, dioramas, sculptures, and other custom creations by our team of talented designers can bridge the gap between indoor and outdoor exploration. We will work with you to best capture the natural environment of your site while enchanting visitors with hands-on learning and fun, interactive exhibits.
Visitor centers are often a tourist’s first exposure to everything a city, state, or attraction has to offer. Adler’s visitor center displays incorporate innovative design, quality craftsmanship, and superior graphics for informative and engaging guest experiences. To learn more, please contact our helpful team today.
About Adler Display: For over 85 years, Adler Display has been one of the best-kept secrets behind so many businesses looking their best. Designing and producing a wide variety of high-quality recognition displays, trade show displays, signage and exhibits, lobby and corporate interiors, and historical timelines, Adler’s expert team includes consultants, designers, project managers, and fabricators. Working from a 17,000-square-foot facility in Baltimore that includes a precision woodworking shop, Adler Display handles all printing, construction, and finishing on site. Learn how to achieve your imaging goals and make your business look amazing at: www.AdlerDisplay.com.